London live Film Festival

Motion Graphics

Title Sting for a new strand on London Live featuring short films from Londons best known film festivals.

The concept here was to visualise the digital journey that light takes through the inner workings of a contemporary DSLR camera (often used to make independent and short films) while also representing the fact that the resulting work can be visually arresting and engaging. So we represent the importance of the tool while purporting the argument that it is only through the correct use and skill of the user that a great image and film can be made.